Categories: Gaming

Sony says no PS4 announcement at E3 2012

Sony Computer Entertainment Chairman Kaz Hirai

Sony will not be announcing the PlayStation 4 at this year’s E3 gaming expo. Microsoft and Nintendo, however, are still expected to press ahead with their own forthcoming console announcements.

Sony will not be announcing their next-generation console this June in Los Angeles, where it was previously speculated that they would make a surprise appearance.

Sony Computer Entertainment Chairman Kaz Hirai said in a brief statement at the ongoing Consumer Electronics Show in Las Vegas that the company would “not be making any announcements at E3”, and that it had no plans to flout the PS3’s stated 10-year life cycle.

Taking that literally, it’s possible that we won’t see the PS4 until late 2016.

It seems slightly odd that Sony are insisting on adhering so rigidly to their original 10-year life cycle strategy, especially since Microsoft will likely gain another crucial console head-start on Sony. Some of the PS3’s technology, like Blu-ray, is already proving obsolete.

Source: WSJ

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

The UK’s push to be a relevant global hub for space technology

Despite lagging behind global space powers like the United States, Russia and China, the United…

3 days ago

US spy community is creating a portal to buy, access your personal data

The Intelligence Community is setting up a one-stop shop, icdata.gov, to buy access to your…

5 days ago

The gaming startup market in Mexico: Opportunities and challenges

The vibrant world of tech startups has found a space carved out for growth and…

5 days ago

As data center demand drives uptick in demand for electricity, AEP and Think Power Solutions focus on AI-enabled utility infrastructure 

Despite the recent volatility seen in the markets, American Electric Power (AEP), one of the…

5 days ago

Building a competitive edge with cloud-native MFTs

The ever-present threat of cybercrime is expected to come with an eye-watering price tag of…

5 days ago

Stefanini Group Accelerates Cloud Expansion with 60% Stake in Escala 24×7, AWS Premier Partner in LATAM

Latin America's cloud adoption is surging. According to recent reports by Gartner and IDC, by…

1 week ago