Categories: Social Media

Budweiser to live stream opening FA Cup match on Facebook

FA Cup

FA Cup sponsor Budweiser will make history this Friday as they live stream the opening game of the FA Cup via an application on their Facebook page, the first such live sporting broadcast to take place on the social network.

The broadcast event is hosted and funded by Budweiser and will take place between non-league sides Ascot United and Wembley FC. As Budweiser produce alcoholic drinks, all would-be viewers on Facebook are required to be 18 years or older before gaining access to the stream.

Ascot United has a capacity ground of just 1,150 people, so live streaming the game to potentially millions of Facebook users will be a real boost to the club. Mick Harrison, Ascot United chairman stated,

“To be involved in the first game of the FA Cup this season is an honour in itself, but to be part of a world first and have our match broadcast to a massive global audience is fantastic for our club.”

It’s unclear whether following FA Cup matches will be streamed live on Facebook. Kick-off is at 7.45pm tomorrow, Friday, August 19th on the official Budweiser UK Facebook page.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

Recent Posts

AI safety for kids a top concern for COPPA compliant AI startups

June means the start of summer is upon us, and as teachers put the 2024-2025…

2 days ago

DARPA to simulate disease outbreaks: model lockdown, vaccination & messaging strategies

Why is DARPA modeling disease outbreaks & intervention strategies while simultaneously looking to predict &…

3 days ago

ManagedMethods launches Advanced Phishing solution against rising tide of malicious emails 

Earlier this year, a report from non-profit organization the Center for Internet Security shone a…

4 days ago

DARPA ‘CoasterChase’ looks to mitigate stress with ingestible neurotech

DARPA is putting together a research program called CoasterChase that aims to mitigate warfighters' stress…

4 days ago

U.S. Fusion Power Plant Design Passes Independent Review

In the global race to develop and commercialize fusion power reactors, U.S. scientists have reached…

5 days ago

Pet Health Meets Convenience: New Partnership Aims to Empower Pet Owners with At-Home Testing

Innovative Pet Lab, a science-forward company offering at-home health tests for pets, today announced a…

1 week ago