Categories: Social Media

Google+ Pages for brands and businesses have arrived

Google+ brand pages have finally arrived. Google made the announcement earlier today, enabling brands and businesses to legitimately connect with users on Google’s 40 million strong social network.

Google+ Pages look very similar to personal Google+ profiles, with the addition of a small icon to help distinguish the two. Vic Gundotra, Senior Vice President of Engineering at Google, commented,

“For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen long-term”.

In addition to Google+ Pages, Google has also introduced two ways to add pages to Google+ circles from within Google search results. The first method will see Google+ Pages included in search results, and the second method a new feature called Direct Connect.

Direct Connect works when searching for brands on Google Search. By typing ‘+’ in front of a query, like ‘+Pepsi’, Google features Google+ Pages in the search auto-suggest box.

Google+ pages launch partners include Angry Birds, Pepsi, and Barcelona FC.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

  • Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

  • Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

Recent Posts

AI safety for kids a top concern for COPPA compliant AI startups

June means the start of summer is upon us, and as teachers put the 2024-2025…

2 days ago

DARPA to simulate disease outbreaks: model lockdown, vaccination & messaging strategies

Why is DARPA modeling disease outbreaks & intervention strategies while simultaneously looking to predict &…

4 days ago

ManagedMethods launches Advanced Phishing solution against rising tide of malicious emails 

Earlier this year, a report from non-profit organization the Center for Internet Security shone a…

4 days ago

DARPA ‘CoasterChase’ looks to mitigate stress with ingestible neurotech

DARPA is putting together a research program called CoasterChase that aims to mitigate warfighters' stress…

5 days ago

U.S. Fusion Power Plant Design Passes Independent Review

In the global race to develop and commercialize fusion power reactors, U.S. scientists have reached…

5 days ago

Pet Health Meets Convenience: New Partnership Aims to Empower Pet Owners with At-Home Testing

Innovative Pet Lab, a science-forward company offering at-home health tests for pets, today announced a…

1 week ago