Categories: Social Media

Rick Santorum sets new 2012 Election Twitter record on Super Tuesday

Rick Santorum, second place candidate in the 2012 Republican presidential primaries set a new 2012 Election Twitter record with almost 40,000 tweets referencing him between 6pm and 7pm PT, yesterday, Super Tuesday.

The previous highest candidate Twitter spike belongs to Newt Gingrich, currently third, on the day he won the South Carolina Primary.

With 10 states to be won, Super Tuesday was always going to spark great conversation on Twitter. The volume of tweets increased sharply as the first results were reported, with subsequent spikes for each individual candidate as they made televised addresses.

Rick Santorum was by far the most successful candidate on Twitter by number of references, peaking at just under 40,000 per hour. Mitt Romney came in second at a little over 28,000 tweets per hour, Newt Gingrich at just under 17,000 and Ron Paul at 6,000 tweets per hour.

Although Rick Santorum won on Twitter, Mitt Romney secured six out of 10 states. Rick Santorum took three, while Newt Gingrich took his first primary victory since South Carolina. Crucially, Mitt Romney won Ohio, but only just.

Interestingly, as often happens on Twitter, the top retweeted Super Tuesday related tweets were mostly funny ones. Like these,

https://twitter.com/alexqgb/status/176910646150041600″ data-datetime=”2012-03-06T06:02:40+00:00

https://twitter.com/BorowitzReport/status/176882752086478848″ data-datetime=”2012-03-06T04:11:49+00:00

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

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  • scusate se ripeto la domanda.. ma mi resta il dubbio! c'era equipaggio umano o no sul missile? l&93i;ob#ettivo della missione sono analisi lunari o solo provare le funzionalità di questo razzo?

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