Categories: Web

Netflix planning European launch in early 2012

On-demand internet video streaming service Netflix has plans to expand to Europe, according to a Variety report. Variety quote “leading European film distributors” confirming Netflix’s plans to introduce its service in both Spain and the UK as early as spring 2012.

Netflix recently announced plans to launch in 43 countries across Latin American and the Caribbean, with no mention of a European-style invasion. Netflix currently only operate in north America, with a streaming-only service launched in Canada last year; the service opting to reserve its DVD-by-mail business to US customers only. It’s expected that all new markets will receive similar streaming-only services as Canada.

Netflix is currently only available in the US and Canada

Content offered within Netflix’s planned markets will be available in English, Spanish and Portuguese.

Competition for Netflix in Europe will be tough as Amazon’s Lovefilm on-demand service is already well established in the UK, and DVD piracy is rampant throughout Spain. Remaining tight-lipped over a possible European expansion may be part of Netflix’s competition offensive.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

  • I'm betting Netflix can do good in Europe although they really need to improve PR when it comes to outages.

  • I'm betting Netflix can do good in Europe although they really need to improve PR when it comes to outages.

Recent Posts

AI reasoning and the infinite puzzle of Borges’ Library of Babel

Many people have the intuition that an LLM (Large Language Model, e.g. ChatGPT) doesn't really understand…

3 days ago

UK’s DARPA-inspired ARIA opens ‘Engineering Ecosystem Resilience’ research opportunity

ARIA's opportunity space for engineering ecosystem resilience follows a global trend of public and private…

4 days ago

Healthcare providers now have unprecedented data insights into the patient journey as PurpleLab® acquires KAID Health

In the U.S., we’re seeing an incredible growth of the healthcare analytics market, with the…

4 days ago

First Financial Federal Credit Union prioritizes empathy with Ribbon partnership for inheritance claims 

When our loved ones pass on, it can be one of the most traumatic events…

4 days ago

Tackling antimicrobial resistance with new cleaning protocols

When we hear the word pandemic, our mind is likely to jump to the events…

5 days ago

Peru makes history: defeats Japan to claim Pokémon Unite World Championship title

Team Peru Unite made history in Anaheim, California by defeating Japan’s powerhouse Zeta Division 3-1…

5 days ago