Categories: Web

Spotify competitor, Rdio, launches in Ireland and other countries

Music streaming service, and Spotify competitor, Rdio has launched in Ireland and six other countries.

With this week’s expansion into seven new regions, including Ireland, Austria, Iceland, Italy, Mexico, Latvia, and Lithuania, Rdio’s ad-free streaming service is now available in a total of 24 countries.

Rdio is often compared to its leading competitor Spotify, but it does try to differentiate its offering with an alternative pricing policy, however slight. Unlike Spotify, there’s no ad-supported free version on offer (although users are offered a free limited trial as an incentive to sign up). Instead users can pay €4.99 a month for web streaming only (think desktop/laptop), or €9.99 a month for web and mobile streaming using Rdio’s suite of apps for Android, BlackBerry, iPhone, and Windows Phone 7. Apart from Spotify’s free ad-supported service for web users, the pricing of both services is identical.

Spotify launched in Ireland in November last year to much fanfare, gaining a four-month lead on Rdio in the process. Spotify also leads considerably in user numbers, having six million paid subscribers out of a total 24 million active users.

If there’s one thing that Rdio needs, it’s more users. The service is already beginning to tackle that issue by launching a free, limited service in certain territories.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

WEF calls on stakeholders to ‘inoculate’ public against disinformation ‘super-spreaders’: report

Those who decry 'disinformation' the loudest almost never give any examples of what they're denouncing:…

4 hours ago

Shift left, ship fast: How software teams can offer speed without sacrificing quality (Brains Byte Back Podcast)

Even the biggest software companies understand that moving quickly is no longer a luxury; it's…

1 day ago

Extremists weaponize COVID, climate issues with conspiracy theories about state & elite control: RAND Europe

The RAND Europe authors are so stuck in their own echo chamber they don't realize…

5 days ago

Digital ID, vaccine passports are expanding to pets & livestock: UN AI for Good report

Humans, animals & commodities alike are all to be digitally tagged, tracked-and-traced equally: perspective The…

1 week ago

Teaching with tech: What’s changing and why It Matters (Brains Byte Back Podcast)

Teaching has changed a lot over the years, from chalkboards to laptops, from printed worksheets…

1 week ago

‘Enormously intrusive’ collaborative sensing is beneficial to society: WEF podcast

The massive city-wide surveillance that collaborative sensing requires is a tremendous temptation for tyrants: perspective…

2 weeks ago